From the first message to the chair.
Create the contact, with how they found us in the notes.
Create the appointment.
Send them a confirmation with the time, the address and how long to allow.
Send a reminder the day before and ask them to reply to confirm.
Tell me the morning of if they did not confirm.
These are instructions for the assistant, carried out one at a time against your real records. Each one still goes through the same checks as if you had asked for it yourself.
Once you have an account, ask for "New client books" and it is added as your own recipe. From then on it runs on your records, not on an example.
Run it the same day. A no-show contacted that day usually rebooks.
The single highest-value habit in the business.
Two days after a first appointment, which is when they decide if you are their place.
Monthly. Everyone who has not been in for twice their usual interval.
A cancellation an hour before is money unless this runs immediately.
For anything sold as a block of sessions.